Why Train Station Advertising is the Next Big Thing for Brands in Mumbai
When it comes to reaching millions of people daily, few platforms can match the power of train station advertising . In a city like Mumbai, where the local trains are the lifeline of commuters, visibility inside and around stations has become one of the most effective ways to engage audiences. From posters to large-scale campaigns, brands today are using these spaces to capture attention, build recall, and drive real results. Why Stations Are a Goldmine for Advertisers Mumbai’s railway network is one of the busiest in the world, with over 7.5 million commuters using it every day. These passengers don’t just pass through stations, they spend time waiting, moving between platforms, and engaging with their surroundings. This creates a unique environment for advertisers, where brands can reach a captive audience at scale. Unlike digital ads that can be skipped or TV commercials that viewers fast-forward, and demands attention. A strategically placed ad at a foot overbridge, platform entr...